Quif & Recycling
why does Quif recycle?
When companies put products into circulation, we have a responsibility to do what we can to ensure that what we do doesn’t lead to just more landfill blighting our world and our lives. Traditionally, this has been quite difficult in the hair and beauty industry. Many recycling companies have been unable to take aluminium products highly saturated with the kinds of chemicals used in hair colour.
What commitment is Quif making to fight climate change?
I think that anything works better when people collaborate and join forces, the overall impact of what you do together is much greater. So it's really refreshing for me that everybody, including ourselves and other big industry representatives, are coming together to make the scheme a reality.
Adam Tudor, Quif
What part do businesses and corporations have to play?
Awareness around sustainability is definitely growing, and its becoming increasingly important that we act responsibly. From the packaging that we produce through to our supply chain, being a responsible business is incredibly important to us, especially as the hair and beauty industry is a big contributor to the problem of aluminium going to landfill.
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